Job Description
We are seeking a highly skilled Programmatic specialist to join our team. The Programmatic specialist will be responsible for managing programmatic campaigns across multiple platforms, optimising campaigns for performance, providing insights and recommendations to clients, and leading programmatic best practices within the team.
The ideal candidate will have a background in programmatic advertising, with a solid understanding of the digital advertising ecosystem and experience in managing campaigns on the Google stack (DV360, CM360), experience working with The Trade Desk is also preferable. Channel experience required for this role includes: video, display, digital audio, digital outdoor, and CTV.
Key Responsibilities
* You are constantly looking for the latest developments and opportunities that add value for the customer and are critical of the work we deliver.
* Devise strategies and turn them into best in class tactics for the advertisers.
* With your knowledge you develop a plan that not only advises the most suitable creatives, but also how we effectively reach the target group and efficiently achieve the client's objectives.
* Manage programmatic campaigns across multiple platforms, mainly DV360 & Campaign Manager, alongside DMPs, and ad exchanges.
* Analyze campaign data to provide insights and recommendations you can present clearly to clients.
* Deliver and present work with data-driven insight and analytics both internally and externally.
Required Skills and Qualifications
* Fluent in English & German language.
* Relevant & proven experience in programmatic advertising, with a knowledge of the Google Stack, Google Ads (Display/Video), Campaign Manager, and GMP; other DSPs (e.g. Adform, Tradedesk, DV360, Amazon DSP) are advantageous.
* Understanding of the digital advertising ecosystem, including DSPs, DMPs, and ad exchanges.
* Analytical skills and ability to provide insights and recommendations based on data.
* Excellent communication and collaboration skills, including experience presenting plans to clients and internal teams.
* Experience in managing programmatic campaigns in video and display; digital audio, digital out of home, and CTV channels are advantageous.
Benefits
* Company pension scheme.
* Flexible working hours, working from home and abroad work.
* Lease bike options / JobRad.
* Personal development allowance to support your growth and continuous learning.
* Health & Wellbeing - you have free, anonymous and unlimited access to 1-on-1 online coaching and mindfulness consultations with psychologists via chat, phone or video call.
* €30 per month - You can use the flexible package for digital food stamps and/or fitness providers/sport clubs/massage studios, internet costs, and/or public transport.
* Future Bens - We cooperate with FutureBens and offer you exclusive access to sustainable, healthy products at attractive deals.
* A reputation for doing good. DEPT has been a Certified and named 'Agency of the Year' at both The Lovies and The Webby Awards.
* Awesome clients. Whether big or small, local or global — at DEPT you'll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together.
* The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.
* Global annual in which employees come together and donate their skills to support local charities.
Who Are We?
We are pioneers at heart. What does that mean? We are always looking forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That's why we hire curious, self-driven, talented people who never stop innovating.
Our culture is big enough to cope and small enough to care. Meaning, that with people across 30+ countries, we're big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients problems, no matter where you are in the world.