Strategic Marketing Lead
We seek a seasoned marketing professional to drive cross-functional collaboration and spearhead our marketing efforts across the Benelux region.
This pivotal role demands a strategic thinker able to develop and execute integrated marketing strategies aligned with business objectives. Your expertise in crafting compelling brand narratives, leveraging digital platforms, and building strong relationships will be instrumental in achieving our goals.
Key Responsibilities
* Develop and implement comprehensive marketing strategies, including content creation, social media engagement, and event planning.
* Cultivate partnerships with financial media outlets and maintain a consistent brand presence.
* Collaborate closely with regional team leaders to create localized marketing initiatives that meet regional needs.
* Maintain digital marketing campaigns, manage content creation, and oversee brand positioning across web, social media, and CRM platforms.
Requirements and Qualifications
* A minimum of 5-10 years of experience in marketing, media relations, and event management.
* Strong understanding of the Benelux market and regulatory landscape, preferably within the financial sector.
* Master's degree in marketing, business administration, or a related field.
* Proven leadership skills with experience in managing marketing teams, making strategic decisions, and driving cross-company projects.
Essential Skills
* Ability to craft marketing strategies that align with business objectives.
* Exceptional interpersonal skills for building relationships with stakeholders.
* Strong written and verbal communication skills.
* Capacity to manage multiple projects and campaigns simultaneously.
* Analytical mindset with experience using marketing performance tools.
* Knowledge of digital marketing strategies and tools.