Senior Manager Multichannel Marketing & Strategy (m/f/d)
Description & Requirements
Most people are familiar with the name PAYBACK. We’d love to introduce ourselves to you in more detail. You probably know PAYBACK – either from being asked about it at the checkout or through our widely used shopping app. And of course, we hope your answer at the checkout is “Yes,” because with us, you collect more than just °points. Whether you're a customer, partner, or colleague: with PAYBACK, every action becomes a rewarding experience.
YOUR TASKS
* You develop and manage comprehensive marketing concepts and the associated processes for initiatives of PAYBACK’s largest partners.
* You support the strategic development of partners with a focus on satisfaction, partner goals, and uplifts.
* You regularly create analyses to derive insights for marketing campaigns.
* You quickly and precisely translate complex content into management-ready presentations and are able to present them appropriately to various stakeholders (C-level, partners).
* You calculate business cases for decision templates for our partners.
* You prepare performance metrics and derive optimization potential to improve performance.
* You manage goal-oriented project work with cross-functional teams to successfully implement innovative marketing concepts.
YOUR PROFILE
* You have a university degree with a focus on marketing or a comparable qualification.
* You have at least 5 years of experience in marketing, analytics, or consulting.
* You demonstrate senior-level presence, assertiveness, and strategic thinking.
* You possess strong conceptual and analytical skills and can quickly and effectively anticipate complex issues.
* You are able to visually and clearly prepare and present marketing concepts and analyses at a management level.
* You are familiar with all processes related to multichannel marketing (offline, online, mobile) – from target group definition to performance evaluation.
* KPIs, CPO, CPM, and customer journey are not foreign terms to you.
* You have excellent German and good English skills, both written and spoken.
OUR BENEFITS
* Tasty Breaks: Delicious meals in our ESSZIMMER – including vegetarian and vegan options, many of which are free.
* Move it, move it : 24/7 access to our TURNHALLE gym – we cover the cost for you.
* Do it your way: Flexible working hours, 30 days of vacation, and up to 2 days of home office per week.
* Easy Going: Germany Ticket included.
* Get Together: Team events, Social Days, ski trips, and more.
* Grow like a Pro: Individual training and development opportunities.
PAYBACK is Germany’s leading bonus program and one of the largest and most powerful marketing platforms worldwide. As a pioneer in the data economy, we develop all technical solutions ourselves here in Munich. And you can develop too – both personally and professionally – as part of the PAYBACK team.
Interested?
We look forward to receiving your application!
PAYBACK values diversity – come as you are