Most people are familiar with the name PAYBACK. But we’d love to introduce ourselves to you in a bit more detail.
You probably know PAYBACK – maybe from being asked at the checkout or through our widely used shopping app. And of course, we hope your answer at the checkout is “Yes,” because with us, you collect more than just °points. Whether you're a customer, partner, or colleague: with PAYBACK, every interaction becomes a rewarding experience.
YOUR TASKS:
1. You are responsible for the continuous performance optimization of digital multi-partner campaigns.
2. You conduct comprehensive analysis of channel and campaign performance across all touchpoints (App, Web, Mobile Push, Newsletter, Programmatic, Social Media) and derive actionable recommendations.
3. You conceptualize and implement innovative measurement models and relevant KPIs for a holistic evaluation of cross-channel campaign success.
4. You develop data-driven targeting strategies to maximize campaign impact and enable precise user engagement.
YOUR PROFILE:
You are a seasoned digital marketing expert who not only understands and interprets data but actively uses it to optimize campaigns and drive digital success. You are passionate about elevating campaign performance to the next level and bring the following qualifications:
5. Successfully completed university degree (in Business Administration, Marketing, Business Informatics or a comparable field).
6. Experience in performance marketing or as a digital campaign manager, ideally in an eCommerce environment or on the agency side (multi-channel/cross-channel).
7. Handling of large data sets and common web analytics tools (e.g., Adobe Analytics).
8. Practical experience in developing and executing A/B tests and experiments for campaign optimization.
9. You are fluent (min. C1) in German and have good English-Skills
OUR BENEFITS:
10. Tasty Breaks: Delicious meals in our in-house cafeteria ESSZIMMER – with vegetarian, vegan, and often free options
11. Move it, move it: 24/7 access to our gym TURNHALLE – we cover the cost for you
12. Do it your way: Flexible working hours, 30 vacation days, and up to 2 days of home office per week
13. Easy Going: Germany-wide public transport ticket included
14. Get Together: Team events, social days, ski trips, and more
15. Grow like a Pro: Individual training and development opportunities
16. Good Vibes: Dogs are welcome in our office!
PAYBACK is Germany’s leading loyalty program and one of the most powerful marketing platforms worldwide.
As a pioneer in the data economy, we develop all our technical solutions in-house here in Munich. And we don’t just develop technology – we also help you grow personally and professionally, together with us and the PAYBACK program.
Interested?
We look forward to receiving your application!
PAYBACK values diversity – come as you are.