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Head of e commerce marketing (remote)

Berlin
Happy Koala LLC
Marketing
Inserat online seit: 21 April
Beschreibung

Happy Mammoth is looking for a Team Lead, E-commerce to own the entire digital commercial engine across our Shopify Plus stores (US, EU, AU) and Amazon marketplace. This is not a "manage the website" role. You will be directly responsible for on-site revenue performance, funnel development, compliance governance, and technical stability across every revenue-generating digital property we operate.
Happy Mammoth is a fast-growing natural health company formulating, producing, and marketing gut health and hormone-balancing supplements to millions of customers across Australia, the United States, and Europe. We operate direct-to-consumer through Shopify Plus and Amazon, with deep roots in performance marketing and direct response. This is a company built on speed, testing, and commercial results.
You will lead the e-commerce function and own six critical outcome areas:
You set the direction, brief designers and developers, and drive the cycle time from approved brief to live deployment down while keeping quality high. You define and oversee structured A/B testing, ensure performance validation before scaling, and monitor post-launch impact. You direct designers and developers to build the launch funnels, landing pages, and supporting assets, set the creative direction, coordinate timing with the paid media team, and ensure every launch is set up for measurable success from day one.
Brand & Design Consistency + SEO - You are the quality gate for brand and design alignment across all customer-facing digital properties. You also own on-page and technical SEO across all stores - site structure, metadata, schema markup, and crawlability - ensuring storefronts capture organic traffic, not just paid.
Compliance & Regulatory Control - You own the process of ensuring all stores, funnels, and marketplace listings are compliant. You work closely with the legal team to ensure that pages, claims, and product content meet regional regulatory requirements across all markets before and after launch. You do not need to be a regulatory expert, but you need to build and enforce the systems that ensure compliance is checked, maintained, and never an afterthought. Zero tolerance for post-launch compliance fires that could have been prevented
You have senior-level experience running e-commerce operations in a direct-to-consumer environment, ideally in health, supplements, or a similarly regulated vertical. You have directed the creation and optimization of landing pages, PDPs, and commercial funnels, and you have overseen structured A/B testing programs with measurable results.
You understand how compliance works in regulated industries. You do not need to be a regulatory expert, but you have experience working with legal teams to ensure content is compliant, and you know how to build systems that prevent compliance issues from slipping through.
You set direction for your team and hold them accountable for execution. You will lead a cross-functional team of developers and marketplace specialists, with additional support from design, copy, and project management. Experience in performance marketing.
Experience managing multi-region Shopify Plus stores.

Fully remote. Only CVs in English will be considered.

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