*this role is open to remote working within Germany. Successful candidates may be required to travel to a UNiDAYS campus (London, Nottingham, New York or Sydney) on occasion.
The role in a nutshell
In the role of Fashion Account Director, you own the strategic relationship with a portfolio of UNiDAYS ’ partners - consisting of prestigious consumer brands and retailers.
You will act as a UNiDAYS strategic advisor, managing performance marketing & leveraging our core products/objectives to develop and sell effective Student specific go-to-market strategies for our existing premium/enterprise-level partner portfolio. You will create long-term strategic roadmaps to continually drive high performance and meet key strategic priorities for our key accounts.
This is a quota holding/sales role and is commissioned against account plan KPIs & pod revenue targets.
Day to day responsibilities
1. Lead the account planning cycle, working alongside the Account Managers, ensuring Partners’ needs and expectations are met alongside UNiDAYS key strategic goals
2. Develop a trusted advisor relationship with key Partner stakeholders and executive sponsors such that all UNiDAYS activities are closely aligned with the Partner's business case and business strategy
3. Generate revenue towards a defined quarterly & annual quota for revenue earned from commission & advertising
4. Work cohesively with the Account executives and Account Manager to uncover partner needs and tie those needs to our specific set of products
5. Consistently exceed/achieve campaign goals based on building large scale, globally ambitious plans with the appropriate ROI
6. Be a product level expert and sounding board for questions around how to position our products appropriately to our existing partners
7. Develop and present In-person product pitches
8. Spend in excess of 50% of your time with partners (virtually & in person)
9. Act as an online advertising expert and evangelist for UNiDAYS promoted products.
10. Provide deep knowledge and insight to our internal teams in order to drive creative and long term improvements to our platform offering.
11. Have a deep understanding and excitement for how to connect and market to Gen Z/Students.
What we need from you
12. Extensive Experience in the Fashion Industry:
- Demonstrated track record in the fashion industry, preferably in roles such as merchandising, buying, wholesale, or related fields.
- Deep understanding of the German fashion market, including trends, consumer behaviour, and competitor landscape.
13. Proven Sales and Marketing Expertise:
- Successful experience in driving sales and marketing initiatives within the fashion sector.
- Proficiency in developing and executing strategic marketing plans tailored to the German market, with a focus on brand building, customer acquisition, and retention.
14. Extensive proven b2b commercial experience in digital, performance or affiliate partnerships with a strong preference for Fashion
15. Consulting or Strategic Planning Background:
- Strong analytical skills with the ability to interpret market data and consumer insights to inform strategic decision-making.
- Experience in consulting or strategic planning within the fashion industry, with a track record of providing actionable recommendations to drive business growth.
16. Excellent Communication and Relationship Building:-Exceptional interpersonal skills with the ability to build and maintain relationships with key stakeholders including fashion brands, retailers, and partners.- Proven ability to effectively communicate complex ideas and concepts to both internal teams and external partners.
17. Able to develop comprehensive forward-looking plans and execute against them with both strategic and tactical initiatives
18. Team player with a positive and dynamic personality
19. Excellent communication and presentation skills
20. Strong planning and organisational capabilities
21. Willingness to travel
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status or disability status.