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Creative director copy (m/f/d)

Hamburg
Publicis Groupe
Creative Director
Inserat online seit: Veröffentlicht vor 10 Std.
Beschreibung

Unternehmensbeschreibung Help shaping the next chapter of an icon. NIVEA u2014 a skincare brand loved for generations u2014 is evolving fast. Publicis One Touch is the dedicated Publicis Groupe x Beiersdorf collaboration built to drive that transformation. Weu2019re a global, interdisciplinary agency working side-by-side with our clients to build a connected, data-driven marketing ecosystem, where sharp insights fuel powerful, consumer-first creativity. From global product launches to social, digital, packaging and experiences, youu2019ll help create work that people feel, share, and remember. If youu2019re curious and thrive in collaborative, high-impact teams and want to help create real brand love, join us. We are seeking a highly motivated Creative Director Copy (m/f/d) to join our team in Hamburg. Stellenbeschreibung Work Lead the conceptual and copy-driven development of integrated (360u00b0) campaigns with a strong focus on storytelling and brand voice. Take ownership of the creative quality of all copy output, ensuring ideas are strategically sound, culturally relevant, and aligned with the brandu2019s tone of voice and visual identity. Guide and elevate the work of copywriters and cross-disciplinary creatives, with a strong emphasis on craft, originality, and clarity of message. Present and sell creative work to clients with confidence, articulating both the strategic rationale and creative excellence behind ideas. Lead discussions around creative work in client meetings, confidently defending and refining ideas through strategic debate. Oversee the full creative process from concept through execution, including pre-production, production, and post-production phases. Ensure copy excellence across all touchpoints including ATL, social, digital, PR, and live activations. Collaborate closely with art direction, strategy, and production to ensure cohesive and impactful campaign delivery. Maintain strong relationships with production partners and ensure creative integrity is upheld during shoots and execution. Ensure all deliverables meet best practice standards across channels and markets, particularly for global campaigns. Build trusted, long-term relationships with clients through creative excellence and strategic partnership. Team Mentor and develop copy talent, fostering high standards in writing, ideation, and conceptual thinking. Support the growth and performance of the team through regular feedback, coaching, and structured reviews. Collaborate closely with client service and project management to ensure efficient workflow and high-quality output. Actively manage team capacity and contribute to effective resource planning. Keep Executive Creative Director informed on project progress, challenges, and opportunities. Culture Lead by example with a strong point of view on creativity, language, and storytelling. Foster a collaborative, inclusive, and inspiring team environment where ideas can thrive. Champion curiosity, continuous learning, and cultural awareness. Stay ahead of industry trends, especially in copy, content, and brand communication. Encourage innovation and bring fresh thinking to briefs and processes. Share inspiration and actively contribute to the creative culture of the agency. Qualifikationen Degree or equivalent professional experience. Minimum 3 years of experience as a Creative Director working on fully integrated 360u00b0 campaigns (ATL, social, digital, PR, live activations). Strong portfolio demonstrating recognised work for global brands. Proven ability to lead copy-driven creative excellence across multiple channels and markets. Strong understanding of international campaign development and global brand communication. Exceptional leadership and team development skills. Entrepreneurial mindset with a proactive and solution-oriented approach. Native-level proficiency in either German or English or both (written and spoken). Experience in beauty is a plus. Zusatzinformationen If youu2019re open to new ways of working, willing to fail fast and learn fast, passionate about creativity and curious about people, we would love to meet you. See our open positions to apply. And if you donu2019t see your role there but are interested anyway, please drop us an email and introduce yourself.

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