Web Analyst | Adobe Analytics, Adobe Launch | Mannheim
About the Role
We are looking for an experienced Adobe Web Analytics Consultant to support our digital analytics initiatives and help transform data into actionable insights. The role is primarily remote, with occasional onsite presence in Mannheim for workshops, stakeholder meetings, or key project phases.
Key Responsibilities
* Implement, configure, and optimize Adobe Analytics solutions
* Design and maintain tracking concepts (events, eVars, props, data layers)
* Analyze website and digital performance data and derive actionable insights
* Create dashboards and reports for various stakeholders
* Consult internal teams and clients on best practices in web analytics and measurement strategies
* Support tagging and implementation via Adobe Launch / Tag Management Systems
* Ensure data quality, governance, and compliance (e.g. GDPR)
Your Profile
* Proven experience with Adobe Analytics (implementation and/or analysis)
* Strong understanding of digital tracking, web technologies, and data layers
* Experience with Adobe Launch or similar tag management systems
* Analytical mindset with the ability to translate data into business recommendations
* Strong communication and consulting skills
* Very good English skills; German is a plus
* Willingness to come onsite in Mannheim occasionally
What We Offer
* Hybrid working model: mostly remote with occasional onsite work
* Exciting projects in a data-driven environment
* Flexible working hours
* Competitive salary depending on experience
* Collaborative and professional team culture