For a market-leading, internationally operating e-commerce company in the field of online printing, we are looking for a visionary expert who will actively shape the visibility of the brand in the era of generative AI and take it to the next level.
Here's what our clients offer
1. Security & Impact: A permanent position with an expanding market leader with great influence on the global digital strategy.
2. Internationality: An exciting, cross-border working environment within the EU.
3. Innovation: High degree of creative freedom and corresponding budget for the use of the latest technologies (AI, LLMs, GEO).
4. Work-life balance: 30+1 days of vacation and the opportunity to work from home two days a week.
Your tasks
5. Strategy development: Designing and leading the GEO roadmap to secure market leadership within Large Language Models (LLMs) and AI systems.
6. Semantic Content & Structure: Optimization of content for maximum machine readability and implementation of advanced structured data (Schema.org, JSON-LD).
7. Brand Authority: Anchoring the brand as an authority in AI training data through targeted placements and backlinks in relevant ecosystems.
8. Natural Language Optimization: Transformation of classic content into precise answers to complex natural language queries.
9. Performance & Analytics: Definition of new GEO metrics, trend tracking and creation of reports beyond classic rankings.
10. Knowledge Lead: Internal training of teams and establishment of best practices in the field of AI-supported search.
Your profile
11. Experience: At least 5 years of sound expertise in SEO, ideally with a technical focus.
12. Specialized knowledge: In-depth know-how in Semantic SEO, Entity Optimization as well as first demonstrable success in GEO.
13. Tech stack: Understanding of how LLMs work as well as knowledge of Natural Language Processing (NLP) and structured data sets.
14. Analytics: Strong data-driven thinking skills to drive modern KPIs.
15. Languages: Business fluent in German and English.
16. Mindset: Proactive, team-oriented way of working with a strong passion for digital innovation.