BRAINEFFECT is one of the fastest-growing mind nutrition e-commerce companies in Germany. We envision a world that embraces mind nutrition and knows that feeding your mind is key to a happy and healthy life.
Our international team is ambitious. Together we are working hard to turn the food industry around with Mind Nutrition and make BRAINEFFECT the absolute Love Brand. We are focused and bring our full energy to every project with a strong results-oriented mindset. As our Influencer Marketing Manager (f/m/x) for France you will be responsible for developing, executing, and optimising influencer marketing campaigns to drive brand awareness, engagement, and customer acquisition in the French market. This role requires a creative thinker who is also data-driven, capable of managing relationships with influencers, and possesses a deep understanding of the French social media landscape.
Develop and execute innovative influencer marketing strategies aligned with overall marketing and business objectives.
Identify, recruit, and onboard French influencers who align with the brand's values and target audience.
Cultivate and manage strong relationships with influencers, ensuring clear communication and mutual understanding of campaign goals and expectations.
Collaborate with cross-functional teams, including content, social media, and PR, to integrate influencer marketing into broader marketing initiatives.
Create and manage influencer content calendars, ensuring timely delivery and alignment with brand messaging.
Stay up to date with industry trends, emerging platforms, and changes in influencer marketing best practices in France.
Manage influencer contracts, negotiations, and compensation within the allocated budget.
Act as a brand ambassador, ensuring that influencer content aligns with the company's values and guidelines.
Bachelor's degree in Marketing, Communications, or related field.
Minimum of 2 years of experience in influencer marketing in the French market.
Strong understanding of social media platforms, including Instagram, YouTube, and Twitch, and their respective influencer ecosystems.
Proven track record of successful influencer campaigns with measurable results.
Strong network of contacts within the French influencer community.
Exceptional communication, negotiation, and relationship-building skills.
Data-driven mindset with the ability to analyse campaign metrics and translate insights into actionable recommendations.
Proficiency in social media management and tracking tools.
Fluency in French and English, both written and spoken.
YOUR BENEFITS
We work in a hybrid mode (homeoffice + office) and have flexible working hours.
We offer a company pension plan and support you with an allowance of 15%
We guarantee 100% ownership, 100% trust and 0% micro management for you and your work style.
We regularly organize company lunches, yoga and sports sessions and parties.
We offer really good employee discounts on our products.
Office Interview: Even though it is very convenient to meet online, we would like to invite you to our office and give you the chance to get to know us in person. Apply with your CV and let’s chat!