At BARFER’S Wellfood, we develop and produce premium dog and cat food based on the BARF principle (Biologically Appropriate Raw Feeding).
In our own Berlin-based manufactory, we create over 280 products, which we sell through our online shop, eight stores in Berlin, Potsdam, and Hamburg, as well as through selected B2B partners.
We are revolutionizing the pet food industry – our mission is to ensure that every dog and cat is fed in a species-appropriate way!
Tasks
* Build and maintain clean marketing datasets in our modern stack (Airbyte, dbt, BigQuery)
* Develop and manage tracking setups, including Google Tag Manager (GTM), GA4, and other marketing platforms
* Create automated dashboards and reports (Metabase, BigQuery, GA4, Looker Studio) to track performance and KPIs
* Translate business questions from Marketing into data requirements and insights
* Support advanced analytics projects such as attribution modeling, cohort/retention analysis, and A/B testing
* Ensure data quality and consistency across marketing pipelines and tracking setups
* Act as a bridge between Marketing and Data sparring partner on one side, hands-on implementer on the other
Requirements
* 1-2+ years of experience in Data Analytics, BI, or Marketing Analytics (junior to mid-level profiles welcome)
* Solid SQL skills; first experience with dbt or similar transformation tools is a plus
* Familiarity with GTM, GA4, Google Ads, Meta Ads, Klaviyo, and Shopify
* First experience in tracking setups and GTM implementation (event tracking, e-commerce setup, testing, data layer)
* Comfortable creating dashboards and reports (Metabase, Looker, Tableau, PowerBI)
* Analytical mindset: you love turning data into actionable insights
* Bonus: basic Python knowledge and an interest in marketing data science
* German is a tiny plus
Benefits
* A fast-growing, profitable company with a real purpose: animal health
* Bring your dog to work!
* A modern work environment in Berlin with the option to work remotely
* Employee discount on all BARFER’S products
* 30 days of annual vacation — and best of all: you get your birthday off!
* A €50 monthly BARFER’S card to treat yourself to whatever you like
* An attractive compensation package, including discounts for the Deutschlandticket, JobRad, and more
Then send us your CV along with a short note (3 sentences) on why you are the right person for this role.
We’re looking forward to hearing from you!
If you have any questions, please contact:
Ange
Human Resources
Phone: +49 30 586 198 810
(At BARFER’S, we take pride in the diversity of our team. Decisions during hiring and employment are never based on skin color, religion or belief, ethnic or national origin, nationality, gender identity, sexual orientation, disability, or age. BARFER’S provides a safe workplace and stands firmly against any form of discrimination or harassment.)
BARFER’S wurde 2011 von Norman Vogel gegründet und hat sich zu einem führenden Player im Bereich BARF entwickelt. Wir verkaufen unsere Produkte hauptsächlich online über unseren Webshop. Unsere Kunden schätzen die Qualität, die Schnelligkeit der Lieferung und unsere große Produktvielfalt. Im Laufe der Jahre haben wir eigene BARFER’S Stores eröffnet und so unsere Präsenz in Berlin, Potsdam und Hamburg auch stationär gestärkt. Darüber hinaus sind wir auch in den Hellweg Baumärkten durch Shop-in-Shop Integrationen vertreten und derzeit in 3 Berliner Filialen präsent.