PURPOSE & OVERALL RELEVANCE FOR THE ORGANISATION
* Be responsible for the end-to-end planning and allocation of our Global Statement businesses, leading merchandise planning, go-to-market planning and volume allocations
* You become the central point for all Global Statement businesses orchestrating industry-leading Statement planning & execution with consumer focus.
* Focus on elevating our impact to the consumer of both OG and Brand priorites. Ensuring Statement is maximizing impact in the seed, ingnite, scale model.
* As part of your responsibilities for merchandise planning, you will deliver a range architecture and merchandising framework for Statement businesses in line with our Inline plans / franchises to ensure Statement enables to scale our Brand
* As part of your responsibilities for go-to-market planning, you will own the relevant Global Statement go-to-market process, incl. sell-in tools and roll-out plan
* Your work includes close collaboration with Markets on both insight and input, but also to delivery relevancy and impact on sell-in across Statement
* As part of your responsibilities for volume allocations, you will lead the distribution and allocation strategy to deliver Statement in the most impactful way
* For that, you will work closely with the functional business leads in Global Sales, Markets, and Global Supply Chain on strategy, process, planning, and allocation
* This requires to connect X-functionally and X-pyramid to create the most connected Brand in culture
* Moreover, you will be involved in developing holistic data & insight solutions to support Statement processes across planning, creation, allocation and stock management
* In summary, you will drive our Statement business end-to-end across concept creation to landing / monitoring sell-in and sell-out, and executing holistic concept readiness for Statement projects
KEY RESPONSIBILITIES
Statement planning & end-to-end Statement process leadership
* Build a holistic Statement framework to support Statement planning and process both from a range architecture, franchise and go-to-market planning perspective
* Enable successful sell-in and sell-out of Statement concepts according to Statement objectives / targets; monitor execution to achieve consistency in execution across markets / channels
* Support definition of both Brand and BU Marketing calendar linked to relevant Statement moments
* Plan and execute a globally consistent Statement Calendar
* Secure holistic concept-readiness and Statement OTIF towards key milestones, examples include MPSO, Handover, GTMFC, Fashion Sales Launch and Sell-in
* Orchestrate Statement process across global BU functions to secure cross-functional collaboration & execution for Statement projects create by, examples include Product Marketing, Brand Comms and EIM
* Develop interaction with the Data & Analytics team and process to support globally mandated Statement range and allocations
Statement distribution and allocation leadership
* Lead Statement distribution across all markets, channels and towards Global key retailers
* Drive Statement allocation centrally planning across all markets, channels and towards global key retailers
* Enable successful sell-in / sell-out of Statement concepts according to Statement objectives / targets; monitor execution to achieve consistency in execution across markets / channels
Statement as a data-led buiness
* Integration into dedicated global Data & Analytics team to support Statement processes
* Central point for insights to shape and define the most impactful GTM approach by linking all consumer touchpoints and interpreting data into action
* Drive Business conversations with respective market teams (Market BU, CtC teams)
* Drive BU distribution topics across markets (accounts, timing, channels, volume allocations)
* Drive market insights into the BU to support decision-making (e.g. sales analysis, consumer insights, GTM planning )
Statement to connect the Brand with culture and scale franchise heat
* Articulate the Brand priorities (incl. link to key franchises) and seasonal go-to-market plan to ensure Statement to scale the Brand
* Drive end-to-end collaboration with BU teams to develop comprehensive Statement plans reflecting story x product x availability
* Ensure aligned Statement calendar to halo BU calendar and icon franchise management
KEY RELATIONSHIPS
* BU teams: BU SLT, Product Marketing, Brand Marketing, EIM
* Global Functions: Global Sales, Global eCom, Global OR, Brand Strategy, Consumer Insights
* Markets: Market MDs, Brand Directors, BU Heads, Market Sales
* Finance, Operations and other related functions
KNOWLEDGE, SKILLS AND ABILITIES
* Proven level of strategic thinking and leadership at a senior level
* Proven business acumen, understanding of business realities across markets and distribution channels
* Merchandising and retail expertise is of advantage
* Strong understanding of brand building and consumer perspective, combined with strong analytical skills
* Strong influencer and natural collaborator
* Strong written and verbal communication skills as well as presentation skills
* Proven ability to serve as a senior spokesperson for the brand when / where needed
* Experience in working in a global structure, ideally experience on both global and market
* Workign knowledge of global streetwear consumer and statement landscape both of partnerhsips and WHS.
REQUISITE EDUCATION AND EXPERIENCE / MINIMUM QUALIFICATIONS
* 6 years + proven success in leadership role influencing others through teaching, guiding and persuading
* 10+ years of relevant work experience in a global and / or local marketing / business role
* Functional industry experience in either Brand or business management