Purpose
1. Provide all necessary support to the relevant Departments (e.g. Sports Marketing, Product, Communication, PR, Wholesale/ Retail) but also adidas subsidiaries and regions in order to execute the contractual rights and obligations, granted by Federations/ Teams/ Athletes across the Rugby & Specialist Sports categories
2. Develop and implement new concepts and ensure Partner activation within Federations/ Teams/ Athletes context as well as support the Federations/ Teams/ Athletes -project implementation
Key Responsibilities
3. Provide support in defining a promotional product strategy for Federations/ Teams/ Athletes in cooperation with respective BU Teams
4. Report success/ concerns to BU for future improvements
5. Be a contact point regarding Federations/ Teams/ Athletes related issues for all service- and interlinked departments in cooperation with the Senior Manager
6. Work in close cooperation with key departments (e.g. APEX (Athlete Product Excellence), Partnership Servicing, Product, SMSU, Go-To-Market Team, Global Communications, PR)
7. Coordinate the entire Federations/ Teams/ Athletes project and handle the forecast, ordering, delivery etc. for all Federations/ Teams/ Athletes events
8. Equipment management
9. Coordinate the overall kit/ product approval process with the Federations/ Teams/ Athletes Competitions Department according to Federations/ Teams/ Athletes equipment regulations
10. Coordinate the overall licensed product and Event/ Activation related communication approval process
11. Define and execute annual Federations/ Teams/ Athletes Activation Plan (incl. e.g. a licensed product strategy, retail implementation, global brand communications concept and B2B) considering the mid and long term adidas Brand Vision
12. Provide support in Data Management for partners, including tracking, documenting and presenting Global/ Local Rugby & Specialist Sports portfolio KPI’s evolution/ tracking, tracking and triggering bonuses, activations and invoicing.
13. Ensure the communication and activation of Federations/ Teams/ Athletes Events related rights and obligations within the adidas global organization and towards the respective host markets (incl. guidance and support)
14. Assist the Global Sports Marketingfunction in all administrative tasks
15. Be a contact point regarding Federations/ Teams/ Athletes, external 3rd party business partners
16. Represent the adidas brand and the respective Rugby & Specialist Sports category mainly at Federations/ Teams/ Athletes events
17. Act and support as a sweeper for any event projects and equipment requests from Federations/ Teams/ Athletes
Key Performannce Indicator
18. Brand image and awareness
19. BU Net Sales – Profitability of Licensed Sales
20. Budget compliance
21. Federations/ Teams/ Athletes rights activation and obligation management
22. Implementation support for Federations/ Teams/ Athletes, Events/ activations
23. Delivering world-class, premium service
Knowledge, Skills and Abilities:
The individual must be highly motivated and focused with a passion to support as well as drive projects internally as well as externally Federations/ Teams/ Athletes. Candidate must be well organized with a strong empathy, passion and affiliation for sport, with a solid understanding of Rugby. Additionally, the candidate must possess/be a:
24. Problem solver attitude
25. Proactive
26. Very good interpersonal skills
27. Project management skills
28. Ability to work independently
29. Fluent in English and other languages are advantageous
30. IT skills in Outlook, PowerPoint, Word, Excel. SAP
Qualifications
31. University degree preferably in Marketing & Business Administration or Sport Management
32. 3-4 years’ work experience
33. Knowledge of the respective Sports Marketing category and active interest in the respective Sport