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Team lead content marketing

Stuttgart
Nextcloud
Marketing
Inserat online seit: 8 Oktober
Beschreibung

Drive our content and product marketing strategy and execution across platforms. Lead a team of 5 content creators and be responsible for building and implementing impactful, product-led, data-driven content strategies. This role requires strategic thinking, technical understanding, operational excellence, and team leadership. Reports to the Marketing Director. Tasks Lead a team of 5 content marketers and writers, driving high performance and professional development Own and execute the content strategy across the blog, social media, product messaging, website and more Manage all copywriting for integrated marketing campaigns, product launches, sales materials, localization projects, and internal communications Develop compelling assets to support sales and partner enablement (product narratives, presentations, white papers, case studies, etc.) Collaborate closely with the Brand and Communications teams to ensure consistency in voice, tone, and messaging Translate complex technical topics into engaging, digestible content for various audiences (technical and non-technical): Businesses, Public Sector, Community Work hands-on in content creation and distribution — this is not just a managerial role Analyze performance data to continuously improve content strategy and execution (impact, conversion performance) Requirements 3–5 years of experience in content or product marketing, with at least 2 years in a leadership role Strong technical background or experience in Tech/SaaS/Cloud/B2B environments; ability to grasp complex product details quickly Proven track record in managing content and product storytelling across multiple channels Excellent copywriting and editorial skills, with a sharp eye for detail and storytelling Experience managing localization and global content rollouts A collaborative spirit, capable of working cross-functionally Strong project management skills Familiarity with social media and SEO best practices and content performance tools Understanding of modern marketing stacks (CMS, social tools, analytics platforms) Fluent in English; German, French, or Spanish are beneficial Benefits A distributed, open team with a passion for working on and within the open source community Developing a product which pushes the boundaries of technology and with a global user and contributor community A competitive salary Flexibility for a healthy work-life balance Time for personal growth and education We are looking for somebody with ambition and drive who would like to grow and learn.

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