Direct message the job poster from Cranberry PandaRecruiting Ecommerce, Marketing & Digital talent across the UK & EUHead of DigitalGermanyI'm running a highly confidential search for a senior digital leader to join a high growth business.What you’ll be doingThis is a true growth + commercial ownership role. You’ll shape the digital direction, own outcomes, and have influence over where the business invests (and why).Set and deliver the digital strategy in line with commercial goalsOwn performance end-to-end — targets, outcomes, accountabilityTake ownership of the acquisition channel mix (scaling what works, fixing what doesn’t) across channels like paid search, paid social, marketplaces, native/display, videoOwn all e-commerce channels: on-site performance, conversion, merchandising, and the levers that move revenueDrive CRM and retention: lifecycle thinking, repeat, loyalty, and improving customer value over timeOversee planning, prioritisation and budget decisions across channelsWork closely with senior stakeholders and keep everyone alignedBuild capability: team, partners, agencies — whatever’s needed to winWhat we’re looking forSenior digital leadership experience with a strong commercial mindsetProven P&L ownership (full or significant responsibility)Strong track record delivering growth across the full digital mix — acquisition channels, e-commerce trading and CRM/retentionConsumer DTC background is essentialConfident leading teams and senior stakeholders in a fast-moving environmentSeniority levelSeniority levelDirectorEmployment typeEmployment typeFull-timeJob functionJob functionMarketingIndustriesRetailReferrals increase your chances of interviewing at Cranberry Panda by 2xGet notified about new Head of Digital jobs in Bavaria, Germany.Head of Brand Management Champagnes (m/w/d)Head of Marketing and Product ManagementHead of Agency Partnerships - Global Business Solutions - MunichHead of Growth Marketing (f/m/d) at Storage24Head of Brand Strategy & Media Deutschland (m/w/d)Chief Marketing Officer (m/w/d) - Longevity food start-upTreppendorf, Bavaria, Germany 2 weeks agoHead of Growth Marketing (f/m/d) at Storage24Marketing Director Surgical DACH (m/f/d)Head of Commercial Finance for Sales & Marketing (m/f/d)We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr