BTI ist fürs Handwerk zur richtigen Zeit am richtigen Ort – und das schon seit 1972. Seither schaffen wir langfristige Verbindungen: mit unseren Produkten, im vertrauensvollen Verhältnis zu unseren Kunden und im täglichen Miteinander im Team. Are you a visionary Omnichannel Marketing Manager (Construction / Mobility / Industry) ready to drive innovation and lead our company to new heights? We are looking for a dynamic and experienced professional to join our team and make a significant impact. Join our team and contribute to our success! INDIVIDUAL ACCOUNTABILITIES Kpi driven local execution of aligned omnichannel marketing strategy Planning, adaptation to local needs and execution of global campaigns Translate business targets (from. Segmt. Mgmt) into communication measures Development and execution of local marketing activities based on and in accordance with aligned templates and guidelines Planning, tracking and kpi reporting of all marketing activities in group marketing plan Manage spend of marcom budget. SHARED ACCOUNTABILITIES Piloting of new marketing campaigns and promotional marketing activity concepts (with global marketing operations) Local operational execution of loyalty program (with regional customer lifecyle management) Local cross-functional brand execution alignment (with other local functions)