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Product marketing manager

Wiesbaden
Drooms
Marketing Manager
Inserat online seit: 12 Juni
Beschreibung

(Please note: This role is hybrid in Frankfurt, not fully remote)


#What we do


We are storytellers with strategic vision, driven by the mission to position Drooms as Europe’s leading AI-powered platform for due diligence and becoming the fastest deal team you’ve ever worked with! We champion the voice of the customers and transform complex features into clear, compelling messaging and value propositions that resonate with customers and sets us apart in the market. With a deep understanding of our users, competitors, and trends, we shape go-to-market strategies and play a vital role in how our platform is perceived - today and in the future.


#Your Tasks


* Sync product capabilities with market pulse and product intelligence—crafting crisp, high-impact messaging and user-first narratives that drive adoption, differentiation, conversion and scale.
* Define go-to-market frameworks for product and feature launches and orchestrate their execution with Product, Marketing, Design, Sales, and Customer Success
* Craft messaging briefs, narrativalue propositions and GTM frameworks for our SaaS platform that enable teams to effectively communicate product value, and continuously measure and optimize impact through data and feedback
* Ensure consistent product communication as a review function across all touchpoints (website, campaigns, sales enablement) and co-own the website with marketing, responsible for the end-to-end journey of the website to the product
* Engage directly with customers through calls, research, and industry events (~20–30% travel) to validate messaging, stay close to market needs, and build relationships that inform strategy
* Build customer personas and ICPs that inform campaigns and product strategy, using both qualitative and quantitative insights
* Measure and optimize messaging impact through analytics, conversion rates, adoption metrics, and customer feedback


#Your Profile


* You bring 2–4 years of experience in product marketing, preferably in a B2B SaaS environment
* You’re tech-savvy and curious – especially when it comes to AI and automation tools – and bring strong UX and product intuition to your work
* You’ve independently led go-to-market initiatives and can show results through metrics like adoption, campaign success, or sales enablement outcomes
* You’re a creative storyteller with strong writing skills and an analytical mind, able to shift between data and emotional messaging with ease
* You have experience in cross-functional teams and love working collaboratively across Product, Marketing, Design, Customer Success and Sales
* You’re fluent in both German and English and can adapt your messaging to suit different customer segments and regions
* You’re excited about shaping our strategic positioning as we evolve into future


#Our Benefits


Living our values- Drooms is committed to support our employees the best way we can and from the very first day. We believe in a diverse, fun and inclusive workplace that fosters personal growth and allows space for innovation.

The following benefits are offered to our German employees:


* Flexible working hours and mobile working
* 30 days of annual leave, plus national holidays
* Long service awards
* Contribution to pension scheme (BAV)
* Employee health initiatives
* Qualitrain (gym membership contribution)
* Corporate Benefits
* Special leave days
* After work events and annual company parties


Want to shape how innovation meets execution in an innovative, hybrid-growth SaaS tech company? Apply now and become the link between what we build and how the world understands its value.


Please send us your CV in English! If you have any questions, please contact us at


Please note: Candidates are encouraged to apply directly. We will not take into consideration requests or candidate profiles sent by third-party recruiters and headhunters.


Why Drooms?


Your Success is Our Priority: From day one, Drooms is committed to your growth. Our tailored onboarding and training program is designed specifically for this role, empowering you to hit the ground running with clarity and confidence.

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