WHAT YOU'LL DO
Product Marketing Advertisement (Ads)
* Contribute to the development and implementation of effective go-to-market strategies for new and existing advertisement products in close coordination with Sales, Product Management, and Partner Management
* Evaluate advertisement-related products in the market, including development, calculation, and continuous monitoring of business cases
* Conduct and manage market and competitive analyses to derive recommendations for action and continuously optimize the advertisement-focused product marketing strategy
* Identify relevant market trends and customer needs as the basis for new advertisement product ideas or advertisement-based business models
Business Development Advertisement (Ads)
* Identify and evaluate new advertisement business areas, partnerships, and markets in strategic alignment with Sales and Executive Management
* Contribute to the development of new advertisement sales channels and monetization strategies
* Build and maintain strategic advertisement partnerships, including negotiation of cooperation and licensing agreements in collaboration with Partner Management
* Ensure smooth integration of external advertisement partners (3rd party inventories) and collaborate closely with the Ad Operations team
* Conceptualize and develop compelling pitch and media concepts for integrating CTV into overarching media plans (for direct clients and agencies), also based on media data and target group analyses using tools such as YouGov, Nielsen, Statista, etc.
Leadership & Management
* Report directly to the Chief Sales Officer and collaborate closely across departments (Sales, Product, Partnerships, Operations)
* Build and continuously grow a high-performing advertisement-focused team for product marketing and business development aligned with increasing advertisement revenue relevance
WHAT YOU'LL BRING
* Completed university degree in Business Administration, Industrial Engineering, or a comparable field with a focus on Marketing, Management, or Digital Media
* At least 10 years of relevant professional experience in product management, product strategy, (digital) marketing, and media planning – ideally with a strong focus on media or advertisement technology
* Proven experience in developing data-driven advertisement marketing and business strategies as well as analytical market evaluations
* Deep understanding of economic interdependencies and their relevance for advertisement product, marketing, and sales strategies, particularly in the DACH region and other European markets
* Experience in consulting and communication with professionals and executives up to C-level; confident demeanor and strong consulting skills
* Solid leadership experience in managing interdisciplinary teams and complex projects
* Strong stakeholder management at top-management level with the ability to align cross-functional interests and develop sustainable solutions
* High self-motivation, strategic mindset, and structured, solution-oriented working style
* Fluency in written and spoken German and English
WHY ZATTOO?
At Zattoo, you’re always on firm ground with real freedom to explore. You’ll have the support and opportunity you need to go far, while you’re helping us create a sustainable and entertainment-filled future for all.
WHAT WE OFFER YOU
* Reward: strong market competitive salary
* Recharge: 30 days vacation plus public holidays
* Regulate:trust based flexible working hours and the option for remote work worldwide for up to 8 weeks per year
Plus:
* We’resharing:Free access to the best streaming experience on the market
* We're developing:Your own development budget, German classes and Zattoo all-companyhack days
* We’re inclusive: ‘Zattooies’ are a fun, engaged, and diverse team made up of 47 nationalities
* We’re healthy:Health checks, team sports, organic fruit, vegan optionsand more!
* We’re responsible:We are carbon neutral, an active employee Green team, discounted BVG tickets and free bike rentals
* We’re sociable:Acalendar of events with fireside chats, lunches, in-house bar, BBQ’s, monthly socials, summer party and an annual off-site event
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