Site Name: Munich - OfficePosted Date: Dec 11 2025GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organization where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale.People and patients around the world count on the medicines and vaccines we make – so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.Omnichannel Manager (m/f/d), driving Customer Engagement you will lead an integrated set of multi-channel customer engagement activities to rapidly and efficiently respond to business needs. This role will provide YOU the opportunity to lead key activities to progress YOUR career.ResponsibilitiesWork closely with Brand Managers in oncology and cross‑functional team (Digital, Medical, Sales, Compliance, etc.)Direct exchange with Global and European teams. Drive to create an aspirational future state as well as design customer end‑to‑end experiences through an integration of all sources of insightsOwn customer journey and manage end‑to‑end customer experience, Integrate external/internal insights: collect customer information from different channels and study external market research reports for trendsDevelop and execute high‑level customer engagement roadmap, leading to effective brand results and improved customer experience in line with strategy.Understand different processes related to implementation and identify required people within the organization to make sure that vital tasks are being doneLeverage Omnichannel analytics and performance measurement by monitoring monthly Omnichannel performance figures.Define lead and lag Key Performance Indicators (KPIs) and set Omnichannel targets for tracking performance vs targetRoutinely communicate Omnichannel performance outcomes with stakeholders and act swiftly with them based on outcomes.Monitor the external digital landscape in the pharmaceutical industry, evaluating new trends and crafting a long‑term vision for the companyEnable the organization to routinely use AI/Maschine Learning Insights and also apply them in role.QualificationsMaster’s degree in Business or ScienceExperience in pharma is preferredAbility to generate, synthesize and apply customer insightsExperience in customer journey planning & execution and end‑to‑end execution of customer offline and online experiencesStrong digital knowledge & customer centricity mindsetProven experience working in brand teams in an agile operations settingCollaborative, curious, empathetic, innovativeCreative problem solving and analytical thinkingStrong sense of ownership, can do attitude & competitive mindsetHigh‑energy and passionate outlook to the job and influence those around youStrong communication & stakeholder management skillsFluent German (minimum at C1 level) and English language skillsIf you require an accommodation or other assistance to apply for a job at GSK, please contact the GSK Service Centre at 1-877-694-7547 (US Toll Free) or +1 801 567 5155 (outside US).GSK is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.Important notice to Employment businesses/ Agencies: GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSK's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.GSK may be required to capture and report expenses GSK incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure GSK’s compliance to all federal and state US Transparency requirements. For more information, please visit the Centers for Medicare and Medicaid Services (CMS) website at Website #J-18808-Ljbffr