We offer consumers a compelling choice in four growing categories: butters and spreads, creams, liquids, and cheeses. We hold leadership positions in many of the 100 countries we operate in, with iconic brands including Flora, Becel, ProActiv, Blue Band, Country Crock, I Can't Believe It's Not Butter, Rama, and Violife, alongside our local brands and professional business.
Global branded food champion Flora Food Group offers the next generation of delicious, natural, nutritious food. Our products are more affordable and sustainable than their dairy equivalents.
Location: Remote Germany
About the Position
Reporting to the General Manager Flora Professional, the Head of Professional DACHIT plays a critical role in shaping the future of Flora Food Group's B2B business. This role leads the newly structured Flora Professional unit across Germany, Austria, Switzerland, and Italy, overseeing external sales and commercial performance across a wide range of foodservice channels and sub-channels.
Key Responsibilities Include
1. Lead and grow the Flora Professional business across DACHIT with full P&L responsibility.
2. Drive sales in core channels: wholesale, HORECA, distributors, and independent sales.
3. Expand into new segments like branded QSR, industrial foodservice, and chain restaurants.
4. Focus on Germany as the key growth market; manage distributor-led setups in Austria and Switzerland.
5. Act as a member of regional Professional LT and local DACH LT with close market collaboration.
6. Oversee forecasting, pricing, channel marketing, and digital activation.
7. Lead a team of 13 and collaborate closely with leadership, marketing, and retail teams.
8. Act as a hands-on entrepreneurial leader with a strong growth and execution mindset.
What Does It Take to Be Successful
Ideally, you bring over 10 years of work experience, including 5-10 years in leadership roles within commercial or sales-driven environments. Additionally, you have a strong track record in HORECA, wholesale, and independent foodservice sales, with experience across multi-channel B2B operations such as QSR, industrial, or chain restaurant segments.
You know how to build and lead teams in market-regional-cross functional matrices within fast-moving organizations and are confident managing P&Ls, customer-centricity, and demand forecasting.
You take a hands-on entrepreneurial approach with the creativity to drive innovation and unlock growth.
You are fluent in German and English and have experience delivering results in complex economic environments.
What's Next
If this position sounds interesting, please hit the apply button now! For additional questions, you can contact Marie Mantel via email. The deadline to apply is June 17th. The first interviews will be on June 23rd and 24th; the second on June 27th and 30th; and the final interview will be three days later.
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We understand your resume might not be up to date and recommend applying with what you have or your LinkedIn profile. Flora Food Group is dedicated to building an inclusive and diverse workplace. We encourage you to apply even if you do not meet all the stated requirements, as you might be the right candidate for this role or others.
Flora Food Group is committed to diversity and inclusion, recruiting based on values, qualifications, performance, skills, behaviors, experience, and knowledge. We ensure job ads are free from unintentional bias. No personal characteristics should be a barrier to joining Flora Food Group. Discrimination and harassment are prohibited based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics.
Required Experience: Director
Key Skills: Marketing & Promotions, Attorney At Law, Jni, Airlines, Art
Employment Type: Full Time
Experience: years
Vacancy: 1
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