About Us Dyson is a global technology company. We solve problems others overlook, inventing solutions that defy convention and simply work better. Our ambitions for Germany are bold—more products, more categories, and stronger retail performance. About the role As the Demand & Sales planning analyst, you’ll drive data-led decision-making and operational excellence across Germany’s landscape. Reporting to the Sr Demand Planner, you’ll combine advanced sales analytics, demand forecasting, dashboard creation, process optimization and cross-team collaboration. Your mission: deliver actionable insights, seamless workflows and superior execution across direct and indirect channels. Main Responsibilities: Lead the analysis of sales and commercial data, uncovering trends, opportunities and performance gaps. Transform raw data into actionable insights for both direct and indirect retail channels, enabling more informed business decisions and strategies. Champion the identification, design, and implementation of optimized and automated solutions to streamline daily operations, reporting and decision-making. Establish standardized ways of working (WoW) and ensure efficient collaboration, especially at the intersection of Account Management, Field and Marketing. Design, build and maintain dashboards and business intelligence reports that provide timely, visually engaging and easily digestible performance metrics. Build a network across markets to share & reapply best practices. Ensure the delivery of accurate, relevant and actionable information to key commercial and operational stakeholders. Support the Sr. Demand Planner in demand forecasting, utilizing historical data, market trends and inputs from sales and marketing teams to build accurate forecasts. Analyze demand patterns and identify factors that may impact demand fluctuations. Lead the Demand Planning system transition, ensuring smooth transition and business continuity. About you Mastering Microsoft Office applications, expert Excel and Power BI user, for data analysis and reporting. Excellent level of communication & presentation skills, both verbal and written Excellent analytical skills High level of attention to detail & planning Strong business and financial acumen Good Experience in budget control and forecasting 3 years of experience in similar roles Degree preferred Fluent in English - German is a plus LI-GP1 Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.