Your mission
Responsibilities
* Define and drive our marketing strategy: Develop Genow’s marketing roadmap aligned with business goals, positioning, and target audience. Plan and execute multi-channel marketing campaigns, including content marketing through LinkedIn outreach campaigns as well as SEO and SEA initiatives.
* Build and manage our brand: Create consistent messaging, tone of voice, and visual identity across all channels.
* Create marketing materials & content: Develop pitch decks, brochures, social media assets, newsletters, blog posts, short videos and case studies. Use Figma and other tools to design compelling visuals and marketing collateral.
* Coordinate with external partners: Manage relationships with designers, agencies, printers, event organizers, and other third parties.
* Plan & execute events and trade shows: Organize Genow’s presence at conferences and fairs, coordinate booth setup, logistics, and customer collaborations.
* Collaborate closely with Sales & Product: Work hand-in-hand with other teams to align messaging and deliver impactful campaigns.
* Measure & optimize campaigns: Track KPIs, analyze performance data, and continuously iterate to improve results.
Your profile
Your Experiences
* 2+ years of experience in marketing, preferably in a startup or B2B environment
* Hands-on experience in content creation and visual storytelling
* Proficiency in Figma (or similar tools) for creating marketing visuals and Webflow for website development
* Solid experience with HubSpot, Google Analytics, and marketing automation tools
* Strong project management skills and the ability to coordinate multiple stakeholders
* Excellent written and verbal communication skills in English and German
* A proactive, structured, and creative mindset with a willingness to get things done
Why us?
Why Join Genow?
Genow is redefining how enterprises interact with data through generative AI. As our Marketing Manager, you'll be at the forefront of this mission, crafting compelling narratives and strategic campaigns that showcase our innovative product and drive market adoption.
Benefits
Your benefits as a member of our team include:
* 28 flexible vacation days
* Temporary work abroad possible (secondment)
* (Parent)-friendly work environment with flexible hours and home office options
* Insights into a promising AI market & AI technologies
* Regular company & team events
* Office in the city center of Darmstadt
* Free (healthy) snacks and drinks
About us
Join the Genow Team
At Genow, we believe that the future of business is built on intelligent knowledge. Our journey began at the Technical University of Darmstadt, where our founders — a team of visionary researchers and engineers — recognized a fundamental challenge facing modern enterprises: fragmented information and a lack of effective knowledge retention.
Our Wingman platform is more than just enterprise search; it's a powerful tool that transforms fragmented data into actionable insights, helping organizations become true learning entities. Built with academic rigor and designed for enterprise scale, Wingman is redefining how businesses access, build, and manage their knowledge.
We are a growing team of passionate researchers, engineers, and innovators dedicated to this mission. Our expertise spans generative AI, cloud computing, and DevOps, all centered around building scalable, precise, and Google Cloud Platform-native solutions.
If you are a GenAI, cloud, or DevOps expert with a passion for building enterprise solutions that have a real impact, we want to hear from you. We’re looking for driven individuals who are excited about shaping the future of knowledge AI. Join us and help us turn chaos into clarity for businesses worldwide.