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Head of marketing - hands-on saas marketing

Karlsruhe
neoBIM GmbH
Marketing
Inserat online seit: 7 April
Beschreibung

NeoBIM is a cutting-edge startup transforming the construction industry with AI-powered Building Information Modeling (BIM). Co-founded by industry pioneers, we're building software that makes BIM smarter, faster, and globally scalable — and we're just getting started. With a growing team and enterprise clients on multiple continents, neoBIM is entering its next chapter: worldwide product rollout.

We're looking for a Head of Marketing– part growth architect, part market visionary. The person who will take neoBIM from a breakout startup to a globally recognized category leader in AI-powered BIM. If you've scaled SaaS products across international markets and know how to turn pipeline into revenue, this role was built for you.


Aufgaben

* Own the Global Go-to-Market Strategy: Design and execute the worldwide rollout plan for neoBIM's product suite. You define which markets we enter, when, how — and you make it happen. From localization strategy to launch campaigns, this is your domain
* Build a Revenue-Generating Marketing Engine: Demand gen, pipeline acceleration, growth loops — you don't just create awareness, you create customers. You own the full funnel and are accountable to revenue metrics, not vanity KPIs.
* Drive SaaS Growth at Scale: Own the product marketing layer. You know the SaaS playbook inside out and you know when to break it.
* Lead AI-Powered Brand Positioning: Position neoBIM as the definitive AI leader in the BIM space. You craft the story that makes enterprise buyers, partners, and investors take notice — and you bring it to life across every channel.
* Align Marketing & Sales for Pipeline Velocity: Work in lockstep with the sales leadership team to ensure marketing output becomes revenue. You shorten deal cycles, arm sales with killer collateral, and obsess over conversion at every stage.
* Build and Lead a World-Class Marketing Team: Hire, structure, and develop the marketing org from the ground up. You bring the team, the systems, and the culture — and you build it to scale with the company's global ambitions.


Qualifikation

* Proven SaaS Marketing Leadership: You've held a senior marketing leadership role at a B2B SaaS company — ideally scaled from early stage to significant ARR. You've done it before and you know what "good" looks like at every stage.
* Global Go-to-Market Execution: You've launched products in multiple international markets. You understand the nuances of multi-market rollouts — localization, channel selection, partner ecosystems, regional demand dynamics.
* Sales-Driven Marketing Mindset: You are accountable to pipeline and revenue, not impressions and MQLs. You have direct experience working with sales teams, running ABM programs, and being measured on closed revenue.
* AI Affinity & Product Fluency: You genuinely understand AI products — not as a buzzword, but as a product category with specific buyer psychology, technical complexity, and trust dynamics. You use AI tools in your own workflow and can speak credibly about the technology.
* Executive Presence & Stakeholder Impact: You can represent neoBIM at industry events, in investor conversations, and in front of enterprise C-suites. You're a builder and a communicator — equally comfortable in a strategy session and on a stage.
* Founder-Level Ownership: Beyond the resume: we're looking for someone with the drive and ownership mindset of a co-founder. You move fast, make decisions with incomplete information, and take full accountability for outcomes.


Benefits

Building a product that matters

Executive-level compensation + ESOP — you build it, you share in the upside

Strategic ownership of neoBIM's most important global initiative

Remote-first — work from anywhere, measured on impact

Access to our investor and partner network (VCs, PropTech leaders, enterprise clients)

A culture of speed, deep tech, and real-world application — no committees, no politics

For any questions regarding this position, feel free to contact Felix directly via phone or messenger at +49 176 95422094.

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