Most people are familiar with the term PAYBACK. For you, we’d love to give a more detailed introduction. You probably know PAYBACK – from the question at the checkout or through our widely used shopping app. And of course, we hope you answer “Yes” at the checkout, because with us you collect more than just °Points. Whether as a customer, partner, or colleague: With PAYBACK, every action becomes a rewarding experience.
As a Performance Marketing Manager, you will be responsible for planning, implementing, and optimizing our performance-driven marketing activities across various PAYBACK business areas such as the PAYBACK app, PAYBACK American Express credit card, online shopping, and rewards shop. In a small team, you will take on a lot of responsibility and enjoy a high degree of freedom and impact.
YOUR TASKS
1. Develop and implement paid marketing strategies across key channels such as Meta, Google, Apple, TikTok, programmatic, and partnerships
2. Budget planning and responsibility including forecasting, cost control, and KPI-based allocation
3. Performance-driven campaign management to achieve goals such as app installs, credit card sign-ups, shop conversions, and reward sales
4. Agency management: briefing, coordination, KPI discussions, and quality control of external service providers
5. Analysis & reporting: create regular performance reports, derive data-driven optimization measures, and present results
6. Cross-functional collaboration with product, data, and creative teams to optimize funnels, develop high-performing creatives, and improve the customer journey
YOUR PROFILE
7. Degree in business administration, marketing, data analytics, or a comparable qualification
8. Several years of experience in paid/performance marketing, ideally in app marketing, financial products, or e-commerce
9. Solid knowledge of relevant advertising platforms (Apple Search Ads, Google Ads, Meta Ads, programmatic)
10. Strong analytical skills and experience with tracking, attribution, and reporting tools
11. Structured, independent working style and deep understanding of performance metrics
12. Experience managing external agencies and service providers
13. Strong communication skills, hands-on mentality, and high quality awareness
14. Fluent in English, german would be helpful
OUR BENEFITS
15. Tasty Breaks: Delicious meals in our ESSZIMMER – vegetarian or vegan options available, many free of charge
16. Move it, move it: 24/7 access to our TURNHALLE gym – we cover the costs for you
17. Do it your way: Flexible working hours, 30 days vacation, up to 2 days home office per week
18. Easy Going: Germany Ticket included
19. Get Together: Team events, social days, ski trips, and more
20. Grow like a Pro: Individual training and development opportunities
21. Good Vibes: Dogs are welcome!
PAYBACK is Germany’s leading bonus program and one of the largest and most powerful marketing platforms worldwide. As a pioneer of the data economy, we develop all technical solutions ourselves here in Munich. Development – that’s something you can do with us too: develop yourself and, together with us, the PAYBACK program.
Interested? We look forward to your application!
PAYBACK values diversity – come as you are.