Description
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Essential Responsibilities:
1. Lead the development and execution of marketing strategies and campaigns
2. Identify and recommend best practices for marketing processes and initiatives
3. Analyze business trends to inform marketing decisions and strategies
4. Collaborate with cross-functional teams to drive marketing projects and programs
5. Monitor and evaluate the effectiveness of marketing activities
6. Provide guidance and mentorship to junior marketing team members
Minimum Qualifications:
7. Minimum of 8 years of relevant work experience and a Bachelor's degree or equivalent experience.
Preferred Qualification:
Meet the team
OurConsumer Marketing team in Berlin drives customer acquisition and engagement acrossGermany, Austria, and Switzerland. You’ll report to the Head of Integrated Marketing, DEATCH, and work closely with Brand, Analytics, and Product Marketing teams across Europe and globally. If you’re a strategic, hands-on Marketing Expert who thrives on creativity, collaboration, and delivering measurable impact, our team and this role are for you.
Your Way to Impact
At PayPal, we're proud to be one of the most respected brands in the DEATCH with over 35 million active consumers. This role offers a unique chance to support the team to craft and implement insight-led strategies, launch top-tier marketing campaigns to amplify our brand and captivate consumers and prospects alike, and inspire our customers to engage with our products and advocate for PayPal. This is an excellent opportunity to work as part of our DEATCH Marketing Team to deliver outstanding and standout programs to win new customers, enhance the engagement of our existing Consumer base and drive loyalty and advocacy.
What You'll Do
8. Be a Driving Force in Shaping Our DEATCH Marketing Strategy: Working alongside the marketing leadership team, be instrumental in shaping our DEATCH marketing strategy.
9. Craft Go-To-Market Blueprints: Take the reins in creating key planning documents – think Go-To-Market strategies and updates for our senior stakeholders.
10. Orchestrate Impact: Leverage planning skills to coordinate cross-functional campaigns across digital, social, you name it – ensuring timelines are met and resources optimised.
11. Champion the user journey: Collaborate with the global lifecycle team to craft impactful CRM journeys for DEATCH.
12. Advance our brand with amazing partners: Execute partner marketing campaigns to advance PayPal in collaboration with our most valuable partners.
13. Architect Our Measurement: Working alongside our analytics team, help nail down what success looks like for our campaigns and how we'll measure it.
14. Become the Champion of Our Marketing Performance: Keep a pulse on how our marketing is performing by tracking the numbers, digging into the insights, recommending optimisations and owning the reports we share with everyone.
15. Become the Conduit of Connection: Be the face that links up the DEATCH team with our global marketing teams, making sure we're all on the same page and sharing ideas.
16. Be the Engine of Creation: Apply expertise to support the creation of materials that bring campaigns to life, from the initial brief to the final creative, ensuring smooth workflows.
17. Be the Architect of Insight: Help us set up the ways we track how things are going and then help us learn from the results, managing the process effectively.
18. Be the Maestro of Clarity: Be the super-organised wizard who keeps our plans, calendars, and performance info clear for everyone, utilising your project management prowess.
What We're Looking For
19. 8+ years of experience within a marketing or agency role, with a solid track record of successful project management.
20. Exceptional organisational and project management skills, including the ability to manage multiple projects simultaneously.
21. A strong verbal and written communicator in English and German, comfortable working cross-functionally and building effective working relationships with technical, creative, and business teams.
22. Excellent interpersonal and communication skills, with the ability to collaborate effectively across teams and geographies.
23. A solid understanding of marketing principles and analytics.
24. A proactive interest in the marketing discipline and a commitment to professional development.
25. Show measurable success in an innovative and agile high-growth environment.
26. Highly analytical and comfortable with reporting and analysis of financial metrics.
27. Bachelor and/or equivalent work experience.
We Believe in You
Interested? Don’t hesitate to apply or reach out and — we’d love to get to know you!
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Subsidiary:
PayPal
Travel Percent:
0
PayPal does not charge candidates any fees for courses, applications, resume reviews, interviews, background checks, or onboarding. Any such request is a red flag and likely part of a scam. To learn more about how to identify and avoid recruitment fraud please visit .
For the majority of employees, PayPal's balanced hybrid work model offers 3 days in the office for effective in-person collaboration and 2 days at your choice of either the PayPal office or your home workspace, ensuring that you equally have the benefits and conveniences of both locations.
Our Benefits:
At PayPal, we’re committed to building an equitable and inclusive global economy. And we can’t do this without our most important asset—you. That’s why we offer benefits to help you thrive in every stage of life. We champion your financial, physical, and mental health by offering valuable benefits and resources to help you care for the whole you.
We have great benefits including a flexible work environment, employee shares options, health and life insurance and more. To learn more about our benefits please visit .
Who We Are:
to learn more about our culture and community.
Commitment to Diversity and Inclusion
PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state, or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at .
Belonging at PayPal:
Our employees are central to advancing our mission, and we strive to create an environment where everyone can do their best work with a sense of purpose and belonging. Belonging at PayPal means creating a workplace with a sense of acceptance and security where all employees feel included and valued. We are proud to have a diverse workforce reflective of the merchants, consumers, and communities that we serve, and we continue to take tangible actions to cultivate inclusivity and belonging at PayPal.
Any general requests for consideration of your skills, please .
We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates. Please don’t hesitate to apply.