Digital Content Strategist
We are seeking a skilled digital content creator to join our team. The ideal candidate will be comfortable writing engaging posts, optimizing Meta Ads campaigns, and creating AI-generated videos.
* Develop and implement a comprehensive digital strategy, including SEO, SEA, emailing, customer journey, and loyalty programs.
* Analyze campaign performance and adjust actions to meet growth objectives.
* Manage end-to-end Meta Ads (Facebook/Instagram) and Google Ads (Search, Display, Video, Performance Max) campaigns.
* Create high-quality content, including posts, viral threads, newsletters, and video scripts, tailored to specific markets and aligned with our brand voice.
* Maintain creative monitoring and trend benchmarking to stay up-to-date with emerging formats and generative AI tools.
* Design and produce visually appealing and multimedia content for social media, loyalty programs, and websites.
* Track and analyze key performance indicators (KPIs) of all digital actions.
* Produce monthly reports on marketing campaign performance and recommend corrective actions or improvements.
The ideal candidate will possess fluency in three languages, a Bachelor's degree in Marketing, Digital Marketing, or Communication, and minimum 2 years of experience in digital marketing and content creation or as a UGC creator/influencer. Strong teamwork skills, passion for social media, data-driven mindset, and adaptability to market trends are essential.
The selected candidate will have the opportunity to contribute to shaping the company's content strategy and contributing to its success.