We are a global group of iconic sports and outdoor brands such as Arc'teryx, Salomon, Wilson, Peak Performance, Atomic, and Armada.
As Marketing Manager – EMEA Export, you will lead the implementation of omnichannel marketing and communication strategies across the EMEA Export region. The role supports and coordinates with third‑party distributors and partners to drive brand visibility and sell‑through for Amer Sports brands: You will act as the key link between global brand marketing teams and local export distributors, ensuring global priorities are adapted and executed effectively at local level.
Act as the main interface between Amer Sports global brand marketing teams and EMEA Export distributors
Implement omnichannel marketing campaigns across the EMEA Export territory, focusing on priority markets (Europe, Turkey, GCC, Israel, Greece, Africa, Kazakhstan, Serbia)
Localize global marketing strategies and campaigns to fit local market needs, in collaboration with distributors
Develop, monitor, and assess local sell‑through strategies with export partners
Plan, manage, and monitor the EMEA Export marketing budget in line with strategic priorities
Align local sports marketing, ambassador programs, and events with global brand guidelines
Guide and support local marketing contributors on retail, trade, D2C, and wholesale campaigns and assets
Ensure compliance of local websites and social media platforms with brand policies and e‑commerce standards
Coordinate e‑commerce and cybersecurity projects with internal IT teams and external partners
Co‑lead seasonal distributor meetings with the Commercial team to present marketing priorities and commercial initiatives
Report marketing KPIs, progress, and insights to the EMEA Export Director
8-10 years of experience in marketing
~ Strong experience in marketing oversight across multiple markets - EMEA preferred
~ Proven ability to localize global marketing strategies for regional execution
~ Experience managing omnichannel marketing initiatives (including digital, retail, and social media)
~ Capability to assess, review, and evaluate local marketing performance
Leadership: You motivate, guide, and support local contributors, while driving regional marketing initiatives to ensure effective and timely implementation.
Language: Fluent in English
Bachelor’s or Master’s degree in Marketing, Retail Management, or related field
Occasional travel to Export partners