We are a digital marketing agency looking for a Digital Analytics Consultant to support our team and our eCommerce clients, particularly in the implementation and optimization of GA4 tracking, Tag Management (client- and server-side GTM), and Consent Management Platforms (CMP), ideally in combination with Shopify.
Your Key Responsibilities
Tasks
* Lead and implement advanced GA4 tracking setups, including GA4 Enhanced E-Commerce tracking
* Develop and maintain GTM (client- and server-side) configurations
* Familiarity with Google Consent Mode
* Ensure CMP integration is compliant with GDPR/DSGVO and compatible with analytics and marketing tools - No legal skills required, but experience in this field is a plus
* Act as an analytics advisor to our German-speaking clients
* Collaborate with our internal English-speaking Tech Support team to build, challenge, and improve tracking setups
* Support data integration with platforms like BigQuery and Looker Studio - You will also be supported by specialists in this field
* Provide general technical support related to Digital Analytics and MarTech
Requirements
* 5+ years of hands-on experience in Digital Analytics, ideally more
* Expertise in GA4, GTM, CMPs - Experience with Shopify is a plus
* Experience in a major Online Marketing Field, like SEA, SMA or Display Advertising
* Experience with server-side GTM is essential
* Basic understanding of GDPR/DSGVO and how it impacts tracking
* Familiarity with BigQuery, Looker Studio, and other Google Cloud tools
* Basic JavaScript skills (e.g. event handling, dataLayer manipulation)
* Able to advise clients in German and communicate fluently in English with our internal team
* Strong problem-solving skills and a proactive mindset when working with technical teams
Benefits
* Flexible freelance collaboration
* Long-term project potential with leading eCommerce brands
* Smart and supportive team with a tech-driven mindset
* 100% remote-first setup, with async workflows and regular team syncs