Product Marketing Manager (PMM) Function: Senior Product Marketer
Reports to: Director of Product Marketing
Location: Hybrid/Germany
Our client, a Private Equity–backed, Buy and Build, Business Management Software Vendor, a recognised leader in their vertical market, is looking for a Product Marketing Manager to drive demand generation and support new system sales across its SME and Mid-Market portfolio.
What you’ll do
Define and refine ICPs, segmentation, and qualification criteria
Own positioning and messaging frameworks by product/segment
Lead GTM strategy and structured product launches
Deliver competitive insights, battlecards, and market guidance
Influence pricing and packaging through market evidence
Enable Sales with clear, practical, market-led narratives
What we’re looking for
~5–10+ years in Product Marketing or adjacent GTM roles
~ Strong experience in B2B SaaS or enterprise software
~ ERP software background preferred
~ Proven success across multi-product, multi-segment portfolios
~ Strong positioning, storytelling, and strategic thinking skills
~ Comfortable operating in ambiguity and influencing senior stakeholders
~ Evidence-led, autonomous, and outcomes-focused
If you’re a Product Marketing Manager with experience in business management or ERP software, and a track record of driving demand, enabling sales, and supporting revenue growth, we’d love to hear from you.