Product Marketing Specialist
Our European headquarters are located at Rellingen, northwest of Hamburg. We have approximately 800 dedicated employees working in our offices across Europe.
We are looking for a skilled Product Marketing Specialist to join our Pro Audio team, focusing on consumer-oriented products such as studio monitors, USB interfaces, streaming gear, headphones, microphones, and supporting software.
* Act as the European Product Specialist for our Pro Audio hardware and software portfolio.
* Support product launches across Europe, coordinating with our regional marketing teams.
* Provide technical sales support and consultancy to partners, colleagues, and institutions.
* Participate in setting product pricing for the European market.
* Deliver training sessions, webinars, and demo sessions to internal and external audiences.
* Collect and report market feedback, competitor analysis, and user requirements to drive future product development.
* Create product training materials, support LMS content development, and review prototypes.
Marketing Responsibilities
* Support planning and execution of the annual Pan-European marketing plan for Pro Audio.
* Drive and implement marketing campaigns in close collaboration with our Digital Marketing team.
* Plan and support promotional events, workshops, and seminars.
* Manage and grow our B2C social media presence, ensuring regular, engaging, and strategic content.
* Oversee the creation and distribution of email/newsletter marketing campaigns.
* Develop and maintain marketing content: videos, visuals, sales and training materials in coordination with internal and external teams.
* Monitor campaign performance, track KPIs, and identify opportunities for optimization and innovation.
Requirements
* Degree or equivalent experience in Marketing, Business, Audio Engineering, or related field.
* Deep understanding of consumer audio products, content creation, and home studio setups.
* Experience in product marketing and digital campaigns is a strong plus.
* Good communication and presentation skills.
* Hands-on experience with tools like CRM systems, social media platforms, email marketing tools, and video creation software.
* Willingness to collaborate cross-functionally across international teams.
* Fluent in English; other European languages are a plus.
Benefits
* An internationally active company that is characterized by sustainable action for the environment, customers, and employees.
* A competitive, attractive product range.
* An international, committed team with a strong team spirit.
* Work-life balance through a flexible work model and mobile working.
* 30 days of paid leave per year.
* Fair remuneration based on collective agreements including bonuses.
* Possibility of a company pension scheme.
* Subsidy for public transport.
* Individual training opportunities.