BTI ist fürs Handwerk zur richtigen Zeit am richtigen Ort – und das schon seit 1972. Seither schaffen wir langfristige Verbindungen: mit unseren Produkten, im vertrauensvollen Verhältnis zu unseren Kunden und im täglichen Miteinander im Team.
Are you a visionary Segment Manager (Construction / Mobility / Industry) ready to drive innovation and lead our company to new heights? We are looking for a dynamic and experienced professional to join our team and make a significant impact. Join our team and contribute to our success!
INDIVIDUAL ACCOUNTABILITIES
1. Implement global segment and g2m oc strategy incl. Required local adaptations and across all channels
2. Gain deep insights on local customer needs (min. 2 – 4 days / month plus sales meetings) and competitor offerings
3. Ensure budget achievement (e.g. By campaigns, promotions, margin mgmt.)
4. Act as sparring partner for mkt & sales reg. Segm-specific topics
5. Guide local mktg & sales in implementation of g2m approach
6. Support sales with mktg material and in relevant customer meetings
7. Share best practices within regional mktg community (powerhouse only)
SHARED ACCOUNTABILITIES
8. Track achievement of segment related kpis (with reg. Control.)
9. Initiate improvement measures based on analytical insight (with reg. Marketing analytics)
10. Provide feedback on local value proposition
11. Prioritize local segment needs to ensure max. relevance of global guidelines (with global segment mgmt & reg. Marketing)
12. Pilot initiatives (with global segment mgmt – powerhouse only)